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Presenting Our Services

This page defines the approved language and framing for describing what we do. Use these formulations consistently.

The Core Message​

We are an open-source business systems consultancy. We help organizations select, implement, and sustainably operate ERP, CRM, CMS, and related platforms — without vendor lock-in or dependency on us.

This sentence should be your starting point in any conversation.

Key Phrases to Use​

Describing Our Role​

  • "We provide consulting and advisory services"
  • "We guide implementation, we don't control it"
  • "We help you understand trade-offs and make informed decisions"
  • "We ensure you can operate independently after we leave"

Describing Our Philosophy​

  • "We prioritize maintainability over feature accumulation"
  • "We focus on long-term sustainability, not quick fixes"
  • "We believe clients should own their systems, data, and decisions"

Describing Our Approach​

  • "We start with requirements analysis before recommending solutions"
  • "We evaluate platforms objectively based on your needs"
  • "We design for upgrade safety and long-term maintenance"
  • "We transfer knowledge to your team throughout the engagement"

Phrases to Avoid​

AvoidWhy
"We build custom software"Implies bespoke development; we configure existing platforms
"We'll manage your systems"Implies managed services; we enable, not operate
"We're a software company"We are a consultancy; we don't sell software
"We can customize anything"Over-customization is against our philosophy
"We offer 24/7 support"We do not provide operational support
"We'll take care of it"Implies we assume operational responsibility

Explaining the Consulting Model​

When prospects ask "What do you actually do?", use this structure:

  1. Analysis: We start by understanding your business processes and requirements
  2. Selection: We help you evaluate and select appropriate open-source platforms
  3. Design: We create architecture and integration designs
  4. Guidance: We guide your team through implementation and configuration
  5. Enablement: We train your team to operate and maintain the system independently

Emphasize that the output of every engagement is a client who can operate without us.

Handling "What Makes You Different?"​

Approved differentiators:

  • "We don't sell software or licenses — we're purely advisory"
  • "We don't create lock-in; our goal is your independence"
  • "We specialize in open-source, which means you own your systems completely"
  • "We focus on long-term sustainability, not just getting something working"
  • "We're explicit about what we don't do, so there are no surprises"

Common Presentation Scenarios​

Cold Introduction​

"We're an open-source business systems consultancy. We help organizations implement ERP, CRM, and similar platforms in a way that keeps them in control. We don't sell software or managed services — we provide guidance and ensure you can operate independently."

Responding to "Can you help us with [X]?"​

"That depends on whether [X] falls within our scope. We focus on open-source platform consulting — selection, implementation guidance, and enablement. Let me understand more about what you need to see if we're the right fit."

Responding to "How are you different from [competitor]?"​

"The key difference is our model. We don't sell software, hosting, or managed services. We exist to make you self-sufficient, not dependent on us. Every engagement ends with you fully in control."